'You are not special. You are not a beautiful or unique snowflake. You're the same decaying organic matter as everything else.' Tyler Durden, Fight Club

Sexism sells?

An advertisement starring Pamela Anderson has been ruled ‘sexist and degrading to women‘. In the company’s defence they argued that the male representation was far more negative, counteracting any issues with the representation of females. Either way, the advert has now reached a far wider audience than it would, so maybe sexism does sell.


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Posted: June 6, 2013

Lads’ mags and the law

Campaigners want the removal from sale of titles such as Nuts as they are harmful to women. The sale of the magazines could mean a breach of sexual discrimination laws. Whatever the truth, it’s worth reflecting on what this would mean for all those other publications that include damaging representations of females. The lads’ mags may be a problem, but it could be argued that so too are teen girl magazines, except they aren’t as honest or transparent in their negative representations.


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Posted: May 27, 2013

Illegal treatment of women in Hollywood?

If the approach to women was common in other industries it would be grounds for legal action according to The Independent in a great article on women in Hollywood.


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Posted: May 27, 2013

How to spoil a positive representation?

Positive female role models can be hard to find, especially aimed at younger audiences. Here’s why the extended life of a character – in merchandise – is just as important as the original. Why does Merida from Pixar’s Brave need sexing up?


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Posted: May 27, 2013

Lego and Gender

Two great videos on gender representation and Lego. The second is especially useful for AS media students as it focuses on TV advertising.

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Posted: May 8, 2013

Graphs to prove what we know

Vulture.com has graphs to prove what we already know: that Hollywood has increasingly older male lead actors paired with a succession of younger women. Useful information for those of you collecting examples of gender representation.


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Posted: April 21, 2013

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