'The media's the most powerful entity on earth. They have the power to make the innocent guilty and to make the guilty innocent, and that's power.' Malcolm X

Affection or piracy?

Here’s a good article on ‘folk cinema‘, although it really explores the creation of films made by fans and critics of already popular films. Sweding is hotly disputed: is it in effect piracy, or the expression of enthusiastic fans?

If nothing else, you’ll have a delightful time watching the YouTube links.

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Posted: July 13, 2012

Visual shorthand or plain racism?

The European Commission has attracted criticism recently for its advertisement to promote the benefits of expanding the European Union. See what you think:

You can read more about the withdrawn European Commision video on The Guardian website. The commments below the main article are a very useful illustration of the audience theory relating to oppositional readings.

There’s also plenty of intertextual fun to be had – the video is a pastiche of martial arts films. How many can you spot?

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Posted: March 6, 2012

Super Bowl Adverts

Arising from this week’s Super Bowl there are some brilliant advertisements on the Guardian’s viral video chart. There‚Äôs a fun teaser trailer for Volkswagon and then the actual advert too. There’s also a Ferris Bueller one that is ace but doesn’t make the chart, so here it is:

 

 

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Posted: February 8, 2012